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Toyota is an industrial city and is home to the automotive giant Toyota Motor Corporation.


Toyota was previously known as Koromo until 1959. The name of the city changed to put emphasis on the importance of the Toyota Motor Corporation in the area. Toyota is located to the east of Nagoya city and west of Toyohashi. Kiichiro Toyoda was the heir to the Toyoda Loom Works, which was a major producer of silk during the Meiji and Taisho Periods until the decline in the 1930s. He is the one to set up the Toyota automobile manufacturing base in Toyota. The first manufacturing facility, known as Toyota Honsha Plant, was built in 1938. After the annexation of many towns and villages the city received the status as a Core City in 1998 with more local autonomy. Since the establishment of the plant, Toyota has continued to grow in the area with many foreigners working in the factory or in research and development. The Toyota Kaikan showcases the latest products and has displays detailing the history of the company. In the large showroom, there are various vehicles that visitors are allowed to enter.

There are a quite a few attractions to see in Toyota other than visiting the factory. The Toyota Municipal Museum of Art has a few modern exhibits inside these contemporary buildings. Both Japanese and international artists’ works are displayed in the large permanent collection area. Around Lake Kuragaike is Kuragaike Park, which has multiple gardens as well as a ranch. Matsudaira-go is a historical area in the Matsudaira Chō district in the eastern part of Toyota. It is known for being old home of the Matsudaira Clan. Matsudaira Takechiyo is the most famous son of the clan because he later became Tokugawa Ieyasu, the unifier of Japan and first ruler of the Tokugawa Shogunate. The Matsudaira Matsuri (festival) is celebrated annually on the weekend before April 17th. The festival features a procession of people in Edo Period costumes.